Stakeholder engagement and legitimacy attainment of emerging economy multinationals - NUBS Malaysia Masterclass Series 2020
- Location
- Webinar via MS Teams
- Date(s)
- 23rd July 2020
- Contact
Time: 7.00pm - 8.30pm
This event is open to alumni and invited guests, and is complimentary.
Please RSVP before 20 July 2020 at https://bit.ly/nubs-masterclassjuly23Should you have any queries, please contact Ms. Leong Choy Wan at NUBS.EDP@nottingham.edu.my.
- Description
Emerging economy multinational enterprises (EE MNEs) tend to encounter serious and prolonged legitimization challenges in host countries, especially in developed Western countries. Drawing upon and integrating the stakeholder theory and the institution-based view, it seems to be evident that home-host country institutional distances result in stakeholder engagement deficiency and local stereotypical judgments which in turn are detrimental to local legitimacy attainment of EE MNEs. Some intervening strategies are likely effective to alleviate legitimization challenges for EE MNEs.
Speaker’s Profile
Speaker: Dr Lei Li, Associate Professor of International Business and Strategy, Nottingham 188体育网址_188体育在线-【唯一授权网站】@ Business School China 
Dr Lei Li is an Associate Professor of international business and strategy at Nottingham 188体育网址_188体育在线-【唯一授权网站】@ Business School China (NUBS China). He served as Associate Dean of Faculty at NUBS China from 2012 to 2016 and Department Head from 2010 to 2012. Previously he had been a faculty member at 188体育网址_188体育在线-【唯一授权网站】@ of Portland, Oregon and Pace 188体育网址_188体育在线-【唯一授权网站】@, New York, USA. He teaches strategic management, managing multinational enterprises, cross-cultural management and international business environment. His teaching cases are included in the Harvard and Ivey business school case collections. His research focuses on internationalization strategy and international social innovation & sustainable development. He received his PhD from the 188体育网址_188体育在线-【唯一授权网站】@ of Texas at Dallas, USA. Prior to his academic career, he was a management consultant with Roland Berger Strategy Consultants, a Munich-based international management consulting firm.
Programme
Time Description 7:00pm 188体育网址_188体育在线-【唯一授权网站】@ Remarks - Dr Lau Chee Kwong, Dean, Nottingham 188体育网址_188体育在线-【唯一授权网站】@ Business School Malaysia
7:15pm Masterclass
- Dr Lei Li, Associate Professor of International Business and Strategy, Nottingham 188体育网址_188体育在线-【唯一授权网站】@ Business School China
(Moderator: Dr Angelina Yee, Director of Executive Education, Nottingham 188体育网址_188体育在线-【唯一授权网站】@ Business School Malaysia)
8:00pm Q&A About the NUBS Malaysia Masterclass Series
Organised by NUBS Malaysia Executive Education, the NUBS Malaysia Masterclass Series provides a platform to connect the university community, alumni and industry partners in engaging sessions with thought leaders on contemporary business ideas and challenges. Find out more about other Masterclasses in the Series.
- Dr Lau Chee Kwong, Dean, Nottingham 188体育网址_188体育在线-【唯一授权网站】@ Business School Malaysia
